How Easy Appointments drove 10% growth in winery experiences for Tantalus Vineyards

Since switching to Easy Appointment Booking, Tantalus has seen

  • 10% lift in Apr–Jun bookings (533 in 2025 vs. 484 in 2024)
  • +73 additional reservations in the first half of the 2025 wine season compared to 2024
  • Hundreds of dollars saved each month by avoiding percentage-based booking fees
  • Steady growth in trade & tour-group traffic, thanks to custom booking options

(All figures current as of July 2025.)

How it started—and how it’s going

Founded on the cool slopes of East Kelowna, Tantalus Vineyards welcomes visitors for vineyard walks and seated tastings every day of the week. After two seasons testing other Shopify booking plugins, the team still battled rigid time-slot grids and soaring subscription costs. In 2023 they moved to Easy Appointment Booking (EAB)—and they haven't looked back.

The challenge: Unique experiences, inflexible tools

Tours that run on their own clock

Weekday-only tours needed exclusive slots, while daily tastings had to accommodate different group sizes. Previous apps forced one-size-fits-all schedules that either double-booked staff or left revenue on the table.

Growing demand for group & trade visits

Tour operators and sommeliers wanted bespoke reservations with variable party sizes and deposit rules—features other booking apps couldn’t handle or were not willing to consider

Rising software costs without enough impact

Competitor winery platforms charged steep percentage fees on every tasting. For a boutique operation, that meant giving up profit on each pour.

“We didn’t expect to tick every box, but the limitations were holding us back.”
Michael Green, Tantalus Hospitality Manager

The solution: Flexible scheduling and partnership-level support

  • Granular slot control – separate calendars and an ‘early-bird’ pricing rule on the first five tour slots.
  • Custom group booking flows – easy ways to set pricing dynamically, separating morning tours and afternoon visits.
  • Flat, transparent pricing – no surprise surcharges, freeing budget for guest amenities.
  • Hands-on collaboration – EAB’s team adjusted rules, tested edge cases, and rolled changes live in days, not sprints.
“The value offered by Easy Appointments is incredible...we have been able to grow steadily, and on our own terms. The team’s quick tweaks like colour-coding and early-bird pricing—save us time and let us focus on guests.”

The results: More guests, same small team

10 % YoY lift in peak-season bookings

By opening up morning slots and expanding to tour operators, Tantalus captured 73 extra reservations in Q2 2025.

Higher party sizes without chaos

Built-in quantity fields and leveraging Shopify variant pricing meant the cellar door knows exactly how many glasses to polish, reducing pre-shift guesswork. Saved 30+ admin minutes per day thanks to the upgraded Google Calendar sync, where guest counts and titles auto-populate.

Substantial cost savings

Flat-rate EAB pricing saves $200–$400 per month compared with rival winery apps—money now reinvested in guest experiences.

"Their team is so collaborative that working with Easy Appointments feels like a partnership"

Feeling confident as they look into the future

The numbers aren’t just encouraging—they uncork a whole new vintage of possibilities. With Easy Appointment Booking running the cellar door, the Tantalus team can now imagine experiences and actually bring them to life. Next on the list: explore on-device check ins with POS and even deeper calendar syncs that keep operations running smooth. With EAB’s flexible toolkit, Tantalus can craft guest journeys as refined and memorable as each bottle they serve—letting the wine (and the bookings) flow effortlessly.