Industry Guides·
Oct 1, 2026
·9 min read
Sell January on Black Friday
Bookings don't spike on Black Friday. Prepaid packages do. Why your customers arrive ready to buy and gift but put off scheduling, and five offers built on that.
Fully Booked
Playbooks, guides, and product updates for service businesses growing on Shopify.
62 articles
New Feature·
Sep 30, 2026
·9 min read
What's New: September 2026
This month: packages customers can buy as a gift, Shopify Flow triggers for free bookings, week and day views in the bookings calendar, automatic waitlist invitations, one-click Klaviyo flows, and a clearer add-to-cart confirmation.
Success Story·
Sep 8, 2026
·11 min read
How Gibson Wines turned its cellar door into a bookable experience on Shopify
A Barossa Valley family winery moved its bookings from Rezdy into Shopify with Easy Appointment Booking. Tastings and capital-city wine dinners now live in one system: guests book, visit, and keep coming back, and the online store captures what happens after they go home.
New Feature·
Aug 31, 2026
·7 min read
What's New: August 2026
August 2026 brought multiple ticket types per event, a bookings list in Shopify customer accounts, store-wide blackout dates, a storefront booking timer, a Claude connector, a bigger public API, location-aware POS, and a timeline on every booking.
Success Story·
Aug 26, 2026
·8 min read
How AriZona Turned AriZonaLand Tours Into a Brand-Building Machine
AriZonaLand runs tours out of their New Jersey headquarters. With Easy Appointment Booking, they opened within days, sold out their first season within weeks, and connected every visitor to post-tour marketing through Klaviyo. Here's how they did it.
Tips & Tricks·
Aug 17, 2026
·5 min read
How to Add Appointment Booking to Your Shopify Store
Shopify has no built-in booking system. Here is how appointment booking actually works on Shopify, the setup start to finish, and what to check before you pick an app.
Tips & Tricks·
Aug 17, 2026
·3 min read
Which Shopify Plans Include Shopify Flow? (2026)
Shopify Flow is free on Basic, Grow, Advanced, and Plus. Here is what each plan actually gets, which actions are gated, and why so much advice still says Flow is Plus-only.
Best Practices·
Aug 17, 2026
·5 min read
How to Choose a Winery Reservation System (2026 Buyer's Guide)
What actually separates winery booking platforms: prepaid tastings, deposit rules, tasting room capacity, harvest surges, and multi-estate groups. A buyer's guide for wineries choosing a reservation system.
Success Story·
Aug 6, 2026
·6 min read
How Builder Sundays manages sold-out events across 3 Canadian cities
Builder Sundays by Shopify replaced their Shopify cart flow with Easy Appointment Booking to handle weekly date drops, check-ins, capacity reporting, and multi-city expansion across Toronto, Montreal, and Ottawa.
New Feature·
Jul 31, 2026
·8 min read
What's New: July 2026
July 2026 brought QR code check-in in Shopify POS, per-attendee intake questions, a new create-event flow, booking widgets on every plan, a public API for bookings, a redesigned Team Portal, and a faster storefront.
New Feature·
Jun 26, 2026
·4 min read
What's New: June 2026
June 2026 brought unified customer profiles, revenue tracked by appointment date, booking tags, Klaviyo activity on the booking timeline, location-filtered staff schedules, a redesigned storefront calendar, and a batch of fixes.
New Feature·
May 20, 2026
·7 min read
What's New: May 2026
May 2026 brought Event Collection Search, Advanced Availability Rules, a 'Book Another' admin shortcut, pre-selectable group size on the storefront, a revamped Packages experience, and the early preview of our public API.
Success Story·
May 20, 2026
·7 min read
How Nour Hammour Turns Showroom Visits Into Measurable Revenue
Nour Hammour books showroom appointments every day on Easy Appointment Booking. A storefront-native booking flow, POS check-ins that attribute revenue, and Klaviyo follow-ups that turn each visit into a longer relationship, here's how the showroom side of the business is wired.
Company News·
Apr 19, 2026
·8 min read
We're Turning Bookings into Trees This Earth Week
From April 20–24, Easy Appointment Booking is partnering with GoodAPI to plant 1 tree for every 20 bookings made on the platform. No sign-up needed, no extra costs — just book and grow.
New Feature·
Apr 15, 2026
·4 min read
What's New: March + April 2026
March and April 2026 brought AI booking summaries, no-show tracking, fixed-price bookings, an event audit log, a rebuilt event setup wizard, waitlist on sold-out dates, real-time Shopify sync, per-booking add-ons, and cross-event double-booking prevention.
Industry Guides·
Mar 21, 2026
·11 min read
Massage & Spa Appointment Booking Software: The Complete Guide
Learn how the right appointment booking software helps massage therapists and spa owners reduce no-shows, manage multiple practitioners, and fill more treatment rooms. A practical guide for spa businesses.
Success Story·
Mar 4, 2026
·10 min read
From a trailer to 100,000 bookings: The Hot Box Sauna story
Three friends built a sauna on a trailer during COVID. Today: over €3M in bookings across 9 locations, powered by Easy Appointment Booking.
Tips & Tricks·
Mar 1, 2026
·8 min read
Programmatic SEO for Service Businesses: How to Scale Your Booking Pages and Rank on Google
Learn how service-based Shopify stores can use programmatic SEO to create optimized landing pages at scale, capture long-tail search traffic, and turn organic visitors into booked appointments.
Industry Guides·
Feb 22, 2026
·11 min read
Dog Grooming Appointment Software: Booking Systems Compared
Compare dog grooming appointment software and online booking systems for grooming salons. Handle size-based services, deposits, and no-shows — a practical guide for groomers and salon owners.
New Feature·
Feb 12, 2026
·3 min read
What's New: January – February 2026
Our Winter 2026 release brings Shopify Extension-powered marketing widgets, order-level booking details, customer tier tags, private appointments, and 3 new languages.
Industry Guides·
Feb 4, 2026
·9 min read
Auto Detailing Scheduling Software: A Guide for Detailers
Compare auto detailing booking and scheduling software for mobile detailers and detail shops. Take deposits, cut no-shows, and manage on-site and shop appointments in one place.
Industry Guides·
Jan 26, 2026
·7 min read
Tattoo Booking Software: The Complete Guide for Artists
Compare tattoo booking software and appointment scheduling tools for tattoo shops. How to collect deposits, manage consultation requests, and cut no-shows — a practical guide for tattoo artists and studio owners.
New Feature·
Dec 1, 2025
·2 min read
December 2025 Release
Our December 2025 release focuses on giving you more control over bookings, clearer communication with customers, and a smoother day-to-day experience across scheduling, reporting, and integrations.
New Feature·
Nov 1, 2025
·4 min read
November 2025 Release
We've been busy shipping improvements to make your booking experience even better. From visual upgrades to powerful new features, here's everything that landed in November 2025.
Tips & Tricks·
Oct 15, 2025
·4 min read
Fall 2025 Product Update: Flow Automation, Membership-style experiences, and more!
New automations with deeper Shopify integrations! We've launched powerful new tools to help you automate workflows, improve your booking insights, and deliver a seamless customer experience across every channel.
Success Story·
Sep 15, 2025
·4 min read
Streamlining School Programs for the National Capital Commission
The National Capital Commission stewards national parks and buildings - they also offer tours and seasonal programs for school field trips. By switching to Easy Appointment Booking, they welcomed thousands of new reservations in 2025 with bilingual booking flows.
Tips & Tricks·
Aug 15, 2025
·5 min read
Multi Location Operations: How it works with Easy Appointments
Customers need a simple way to book appointments at their preferred branch - we've got you covered. Learn how to manage multiple locations with Easy Appointment Booking on Shopify.
Improvements·
Aug 1, 2025
·3 min read
August 2025 Release
We're excited to share the latest improvements to Easy Appointment Booking that have been released throughout August 2025. This month brought significant enhancements to booking management, user experience, and platform integrations.
Success Story·
Jul 15, 2025
·4 min read
No Friction Points: Why The Oakwood leaned into bookings on Shopify
Rock climbing, skiing, and a calendar of activities under one roof. The Oakwood doubled their bookings while simplifying day-to-day operations.
Success Story·
Jul 1, 2025
·3 min read
From Burnout to Booking Growth: How Arctic Heat grew 120% with Easy Appointment Booking
Wyatt built this business to solve a problem he was facing. Now he's offering that benefit and experience to others, right on Shopify.
Success Story·
Jun 15, 2025
·5 min read
How Easy Appointments drove 10% growth in winery experiences for Tantalus Vineyards
Perfectly-timed tasting slots. More profitable group tours. No scheduling headaches. After trying countless bookings apps, Tantalus Winery finally found their fit with Easy Appointments.
New Feature·
Jun 1, 2025
·3 min read
June 2025 Release
June's updates put your brand and efficiency first—collect e-signatures, send sleek emails from your own domain, show 'Sold Out' slots, check-in via Shopify POS, empower staff with granular permissions, and see 7-day booking metrics at a glance.
New Feature·
May 1, 2025
·3 min read
May 2025 Release
The May 2025 product update introduced significant upgrades focused on marketing tools, booking management, notification tracking, and technical stability.
Automation·
Apr 15, 2025
·4 min read
Why Growing Businesses Are Upgrading to Pro Plus
Brands are using payment automation features to save time their business. Packages help earn revenue for future bookings today.
Tips & Tricks·
Mar 15, 2025
·6 min read
Market Your Events: Using Storefront Widgets to Take Bookings on Shopify
Storefront widgets make it easy to showcase events and drive more bookings. Learn how to add booking options anywhere on your Shopify store.
Best Practices·
Jan 15, 2025
·4 min read
How to Reduce No-Shows by 80% with Automated Appointment Reminders
No-shows cost service businesses thousands of dollars each year. Learn how automated appointment reminders can dramatically reduce missed appointments and boost your revenue.
Tips & Tricks·
Jan 10, 2025
·5 min read
The Complete Guide to Shopify POS Appointment Booking
Learn how to seamlessly integrate appointment booking with your Shopify POS system for in-store bookings, check-ins, and a unified retail experience.
Tips & Tricks·
Jan 5, 2025
·5 min read
How to Set Up Klaviyo for Booking Follow-Up Campaigns
Drive repeat bookings and reviews with automated Klaviyo email flows. Learn step-by-step how to connect Easy Appointment Booking with Klaviyo.
New Feature·
Dec 20, 2024
·5 min read
2024 Recap: Time-saving & Revenue-generating Features
We're excited to share the features in 2024 that made a difference for Shopify brands. From boosting revenue, saving time, and enhancing customer experiences, we introduced tools designed to help you grow your businesses in new ways.
Tips & Tricks·
Dec 20, 2024
·4 min read
10 Creative Ways Shopify Stores Use Appointment Booking
From virtual styling sessions to equipment rentals, discover how innovative Shopify merchants are using appointment booking to grow their businesses.
New Feature·
Dec 1, 2024
·6 min read
Customer Accounts: Turn Every Booking into a Repeat Customer
Let customers manage bookings, schedule follow-ups, and re-book right from their customer login. This is a Shopify x Easy Appointment Booking collaboration.
New Feature·
Nov 15, 2024
·6 min read
Packages: Buy Now Book Later on Shopify
If you're a Shopify merchant looking for new ways to increase your revenue and offer more flexibility to your customers, our new Packages feature can help you do just that.
Tips & Tricks·
Nov 1, 2024
·9 min read
How Bookings Can Boost Your Shopify Store's Revenue
In this blog post, we'll explore how offering services through bookings can complement your existing products, help you upsell physical items to increase your Average Order Value (AOV), capture valuable leads through waitlists, and bundle your services for a multiple in sales.
Tips & Tricks·
Oct 15, 2024
·8 min read
Bookings on Shopify: How EAB Boosts Your Checkout Conversion Rate
Discover how Easy Appointment Booking's conversion rate optimization features can streamline your booking process and increase your revenue on Shopify.
New Feature·
Oct 1, 2024
·6 min read
Team Member Selection: How Personalization Can Grow Your Bookings
In this post, we'll explore how allowing customers to choose their preferred team member during the booking process can significantly enhance satisfaction and loyalty.
New Feature·
Sep 15, 2024
·8 min read
New Customer-Facing Features to Improve Your Booking Experience
This blog focuses on three customer-facing updates that are designed to make your customers' booking journey smoother and more intuitive. From the ability to set expirations on package, to faster time selection, to customizable intake questions.
New Feature·
Sep 1, 2024
·6 min read
Simplify Booking Management with our Latest Features
As businesses grow, so do their scheduling needs. We listened to hundreds of customers and implemented tools and automation to make bookings easier. We're constantly working on new features to improve your scheduling experience.
Success Story·
Aug 15, 2024
·6 min read
SuperBlue: How Klaviyo Helped Grow Reviews, Revenue, and Efficiency
SuperBlue levelled up their business with Easy Appointment Booking and Klaviyo integration. They used targeted email marketing and customer segmentation to convert free-consultation leads into loyal customers. This led to an 8% improvement in average order value, 3% growth in repeat customers, and a bump in their Google reviews.
Improvements·
Aug 1, 2024
·7 min read
Enhancing Customer Experience: Search, Scheduling, and Cancellations on this Shopify Booking App
Our latest updates focus on making customer interactions more efficient and seamless, ensuring that managing appointments and bookings is easier than ever before. Here's a deep dive into the exciting new features we've rolled out for our Shopify booking app.
New Feature·
Jul 15, 2024
·4 min read
Communicate with your Customers using Klaviyo and Easy Appointment Booking
Discover how using Klaviyo with Easy Appointment Booking can transform your Shopify store. Automate your appointment-related communications, maintain accurate customer profiles, and segment customers who made bookings with you to drive more sales.
Tips & Tricks·
Jul 1, 2024
·5 min read
Easy Appointment Booking for Shopify: The Calendly Alternative
While Calendly can be added to Shopify, Easy Appointment Booking offers seamless integration, enhanced customer insights, and marketing features designed specifically for Shopify stores. Learn why it's the better choice for your e-commerce business.
New Feature·
Jun 15, 2024
·1 min read
How to Show Multiple Events in a Single Calendar on Shopify
Learn how to create an event calendar in Shopify that displays multiple events. With the Multiple Event Calendar widget, customers can view all your classes and services in one place and book directly.
Tips & Tricks·
Jun 1, 2024
·4 min read
Streamline Your Shopify Store with an Efficient Booking System
How to setup your Shopify store to take bookings and appointments effectively. Learn about Shopify's scheduling capabilities and how third-party apps like Easy Appointment Booking can fill the gaps.
Tips & Tricks·
May 15, 2024
·3 min read
Elevating Your Business with Easy Appointment Booking: A Guide to Effective Meeting Management
This post aims to capture the essence of effective meeting management through the lens of Easy Appointment Booking, offering insights and solutions tailored to modern business needs.
New Feature·
May 1, 2024
·7 min read
Unlock More Customers with Waitlists
Do you have a popular event? Rather than losing that customers when your timeslots are full, Waitlists help you capture customers with a way to nudge customers when times open up.
Tips & Tricks·
Apr 15, 2024
·4 min read
Maximizing Efficiency with Easy Appointment Booking's Team Portal
Today's businesses require smart tools that make life simpler and more efficient. This is precisely where Easy Appointment Booking's Team Portal steps in, offering practical solutions to common administrative challenges.
Success Story·
Apr 1, 2024
·2 min read
Making Winery Tours a Breeze
Sarah runs a California-based winery. After being featured in the local newspaper, requests for bookings started to flow in. However, the process of booking appointments often posed a challenge, until she discovered Easy Appointment Booking.
Improvements·
Mar 15, 2024
·4 min read
App Updates: March 2024
A summary of all the features, bug fixes, and improvements that we have launched in Easy Appointment Booking during March 2024. Including draft order controls, unlimited subscription bookings, and conflict detection.
Success Story·
Mar 1, 2024
·4 min read
Optimizing Outdoor Adventures: How a Shopify Booking System Revolutionized Booking for Hikes
We're excited to share the story of Kevin, who runs popular outdoor Fall and Spring tours in upstate New York, and how this Shopify calendar has streamlined his booking process.
Success Story·
Feb 15, 2024
·6 min read
How an Omakase Chef Generated 100K Selling Out Private Tastings
Chef Dan opened a new restaurant to take private sushi tastings on Shopify. With little money to start, he used Easy Appointment Booking to take bookings in advance, fund his restaurant opening, and send just-in-time reminders for customers to find him.
Success Story·
Feb 1, 2024
·2 min read
More Bookings, Less No-Shows for this Shopify Salon
As a business owner, it's important to provide your customers with a seamless and convenient experience. One way to do this is by offering appointments to your customers through a platform like Shopify.
Success Story·
Jan 15, 2024
·4 min read
Swings for the Fences: How Shopify Scheduling Revolutionized a Batting Cage Business
In Eastern Canada, a batting cage picks up a ton of bookings but loses employees in the process. This story talks about Easy Appointment Booking became the game-changer in overcoming operational challenges, leading to an impressive increase in bookings and setting the stage for future growth.
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